Notice: Use of undefined constant REQUEST_URI - assumed 'REQUEST_URI' in /hermes/bosnaweb21a/b2780/ipg.faithculturegroupcom/swr/wp-content/themes/marketing-expert/functions.php on line 73 Make shopping healthy, literally! Lipton’s shopping cart will help you burn calories. - Sales With Raphael
Online Marketing Product Sales

Make shopping healthy, literally! Lipton’s shopping cart will help you burn calories.

 

To encourage consumers to make healthier choices while shopping for groceries, Lipton Green Tea created a shopping cart that tracks your steps, calories burned, and time spent moving at the grocery store. Aimed at people who live busy lives and don’t find time to exercise, the calorie meter on the cart gets them to think twice before adding something to it. No prizes for guessing how many shoppers then dropped Lipton Green Tea to their carts! Brand positioning, engagement and sales, all rolled into one cart.

SOURCE: www.cucumbermarketing.com

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